We decided to create this course because most small businesses are starting out with little to no money. And social media is basically free digital marketing. It is also fairly easy to use and puts your business in front of a large audience. Throughout this course, you will learn the role of social media in your digital marketing and some platforms that are available to you, as well as how to create a social media strategy. You’ll learn the basics of setting up your social media accounts, creating & scheduling content, and understanding some social media analytics.
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